THE ULTIMATE DIGITAL GROWTH PARTNER FOR FMCG.
Unlock 6 months of hands-on growth support from senior experts across Amazon, TikTok Shop, Meta Ads, DTC, and Email.
what is growth circle
Being rudderless in digital strategy is something we’ve felt in our brands in the past so we’ve setup Growth Circle to change that for others. We run a 6 month programme that establishes, builds and starts to execute on the Facebook ads, TikTok, Amazon, Email plan. Bolt onto your business a senior team for 6 months that’s built and scaled 7-figure brands and stop guessing and start growing.
what is growth circle
Being rudderless in digital strategy is something we’ve felt in our brands in the past so we’ve setup Growth Circle to change that for others. We run a 6 month programme that establishes, builds and starts to execute on the Facebook ads, TikTok, Amazon, Email plan. Bolt onto your business a senior team for 6 months that’s built and scaled 7-figure brands and stop guessing and start growing.
what is growth circle
Being rudderless in digital strategy is something we’ve felt in our brands in the past so we’ve setup Growth Circle to change that for others. We run a 6 month programme that establishes, builds and starts to execute on the Facebook ads, TikTok, Amazon, Email plan. Bolt onto your business a senior team for 6 months that’s built and scaled 7-figure brands and stop guessing and start growing.
Key Features
Work Directly With Senior Experts
You won’t get handed off to junior account managers. You’ll work 1:1 with operators who’ve scaled 7-figure FMCG brands - embedded in your business and available throughout.
Work Directly With Senior Experts
You won’t get handed off to junior account managers. You’ll work 1:1 with operators who’ve scaled 7-figure FMCG brands - embedded in your business and available throughout.
Work Directly With Senior Experts
You won’t get handed off to junior account managers. You’ll work 1:1 with operators who’ve scaled 7-figure FMCG brands - embedded in your business and available throughout.
Always-On Support via Slack & WhatsApp
From strategy tweaks to day-to-day decisions, we’re by your side. You’ll have direct access to your Growth Partners through Slack and WhatsApp — whenever you need us.
Always-On Support via Slack & WhatsApp
From strategy tweaks to day-to-day decisions, we’re by your side. You’ll have direct access to your Growth Partners through Slack and WhatsApp — whenever you need us.
Always-On Support via Slack & WhatsApp
From strategy tweaks to day-to-day decisions, we’re by your side. You’ll have direct access to your Growth Partners through Slack and WhatsApp — whenever you need us.
Multi-Channel Growth, Fully Executed
We don’t just advise - we execute. From paid ads and creator campaigns to DTC optimisation and email flows, we actively build and launch with you.
Multi-Channel Growth, Fully Executed
We don’t just advise - we execute. From paid ads and creator campaigns to DTC optimisation and email flows, we actively build and launch with you.
Multi-Channel Growth, Fully Executed
We don’t just advise - we execute. From paid ads and creator campaigns to DTC optimisation and email flows, we actively build and launch with you.
[Partners]
Meet your Growth partners
Think of us as your co-founders for 6 months—each with deep expertise in our fields, focused on one thing: scaling your brand.
[Partners]
Meet your Growth partners
Think of us as your co-founders for 6 months—each with deep expertise in our fields, focused on one thing: scaling your brand.
[Partners]
Meet your Growth partners
Think of us as your co-founders for 6 months—each with deep expertise in our fields, focused on one thing: scaling your brand.



Alex has built and scaled FMCG brands, managing over £10m in ad spend and taken FMCG businesses from £0 to £500k in under 12 months. As founder of Unpack Marketplaces, he’s helped brands grow across Amazon and TikTok Shop while streamlining operations and setting them up for successful exits. At Growth Circle, Alex brings hands-on expertise to help founders scale fast and sustainably.
Alex Miller
Founder Of Unpack Marketplaces
Alex has built and scaled FMCG brands, managing over £10m in ad spend and taken FMCG businesses from £0 to £500k in under 12 months. As founder of Unpack Marketplaces, he’s helped brands grow across Amazon and TikTok Shop while streamlining operations and setting them up for successful exits. At Growth Circle, Alex brings hands-on expertise to help founders scale fast and sustainably.
Alex Miller
Founder Of Unpack Marketplaces
Alex has built and scaled FMCG brands, managing over £10m in ad spend and taken FMCG businesses from £0 to £500k in under 12 months. As founder of Unpack Marketplaces, he’s helped brands grow across Amazon and TikTok Shop while streamlining operations and setting them up for successful exits. At Growth Circle, Alex brings hands-on expertise to help founders scale fast and sustainably.
Alex Miller
Founder Of Unpack Marketplaces
Built and exited an FMCG brand, James has hands-on experience taking a brand from kitchen table to supermarket shelves and a successful exit. Highlights include major retail listings, investment rounds, export awards, and appearances on Dragons’ Den and QVC. Now, he runs a second FMCG brand and a marketplace agency, helping others launch and scale on digital platforms.
James Dawson
Founder of Multipe FMCG Brands
Built and exited an FMCG brand, James has hands-on experience taking a brand from kitchen table to supermarket shelves and a successful exit. Highlights include major retail listings, investment rounds, export awards, and appearances on Dragons’ Den and QVC. Now, he runs a second FMCG brand and a marketplace agency, helping others launch and scale on digital platforms.
James Dawson
Founder of Multipe FMCG Brands
Built and exited an FMCG brand, James has hands-on experience taking a brand from kitchen table to supermarket shelves and a successful exit. Highlights include major retail listings, investment rounds, export awards, and appearances on Dragons’ Den and QVC. Now, he runs a second FMCG brand and a marketplace agency, helping others launch and scale on digital platforms.
James Dawson
Founder of Multipe FMCG Brands






Paul has led growth for 7–8 figure FMCG brands like Grenade, Osprey & Paul Smith bringing deep expertise across Meta, Google, and marketplaces. As founder of Icatcha, a performance-first paid media agency, he’s known for going beyond campaign management to deliver real, scalable results. At Growth Circle, Paul helps brands unlock serious growth through creative, data-driven media buying.
Paul Salame
Founder Of Icatcha
Paul has led growth for 7–8 figure FMCG brands like Grenade, Osprey & Paul Smith bringing deep expertise across Meta, Google, and marketplaces. As founder of Icatcha, a performance-first paid media agency, he’s known for going beyond campaign management to deliver real, scalable results. At Growth Circle, Paul helps brands unlock serious growth through creative, data-driven media buying.
Paul Salame
Founder Of Icatcha
Paul has led growth for 7–8 figure FMCG brands like Grenade, Osprey & Paul Smith bringing deep expertise across Meta, Google, and marketplaces. As founder of Icatcha, a performance-first paid media agency, he’s known for going beyond campaign management to deliver real, scalable results. At Growth Circle, Paul helps brands unlock serious growth through creative, data-driven media buying.
Paul Salame
Founder Of Icatcha
[FAQ]
Questions Answered
[FAQ]
Questions Answered
[FAQ]
Questions Answered
Do you work with early-stage brands or only those already scaling?
How much time do I need to commit each week?
What’s included in the programme?
What makes this different from a typical agency or course?
Who is Growth Circle for?
How do I join the programme?
Do you work with early-stage brands or only those already scaling?
How much time do I need to commit each week?
What’s included in the programme?
What makes this different from a typical agency or course?
Who is Growth Circle for?
How do I join the programme?
Do you work with early-stage brands or only those already scaling?
How much time do I need to commit each week?
What’s included in the programme?
What makes this different from a typical agency or course?
Who is Growth Circle for?
How do I join the programme?